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Branding

Should brands just sell products or deliver values? In today's world everyone is selling something, but how important it is for brands to deliver value along wi...

Why Authenticity is the best Marketing of All?

We all know how it goes: We see an AMAZING commercial of an AMAZING product. We rush to get it. The next day it breaks, or just does not fulfill the promise the...

Customer Appreciation & Self Appreciation (as a Brand)

How important it is to remind your customers, your importance in their life & thank them for their loyalty? The answer: VERY! Why? Customers are the heartbeat o...

LIFE!! A beautiful story shared by all.

Life - A precious gem that every being is gifted with. A gift granted by God to all.😇 Does every individual praises this beautiful life bestowed upon us by Alm...

Brief In and Out about Me

Hi Hivers, it's my first day on Hive and in fact my first ever experience in writing. Myself Alokita, I am from India a land of diverse culture and heritage. Wo...